Corporate Event MCI
By using natural elements found in parks, SOFrank literally took the outdoors indoor. A dull and empty convention hall was reconstructed into a lively and colorful park through the use of natural colors and materials, bringing the concept to life. Key décor pieces were a panorama view tower, wooden food stands, multicolored lighting and artificial grass and trees. In corporation with MCI Amsterdam, SOFrank designed, produced and executed this indoor event space.