Beyond Tomorrow

For a board of directors dinner in Seoul, SOFrank designed an enchanting, luxurious decor with a welcoming, intimate yet expansive atmosphere. The use and layering of elements like specific transparent printed fabrics and colors, shutters frames, intricate floral arrangements and botanical illustrations allowed us to create depth and warmth.

The wooden shutters at the front of the stage created the illusion of open windows. This use of light design added a spaciousness to the room and helped connect the decor to the interior design of the Grand Hyatt Hotel venue.

We made sure to carefully work together with all other professionals involved so that the decor could, for example, seamlessly support and merge with the evening’s magical show moments and even the dishes served!